BRAND
RESPONSIBILITIES
UI/UX
Logo design
Product planning & strategy
CREDITS
CEO Adva Berkovitch-Romano
Tech lead Moti Salamon
PROJECT
Product Design for Storiz
Interactive Web-based educational game App
The product
An interface for digital sex education, which includes interactive comics,
Anonymous chat with a professional team,
and space that allows discussion between users.
The interface is intended primarily for Women engaged
in education/welfare aged 45-50 (technologically challenged),
and its secondary persona is teens ages 12-18.
The Problems
The interface was outdated,
not adapted to different types of users and lacked many functions
The Process
- At the beginning of the work process on the product I received feedback from users on the original interface.
- The interface was uniform for two different types of users: Teachers and students, which created problems with functions that were not relevant to all users.
- I made a decision to create two different interfaces – one that is suitable for teachers and one that is suitable for students, in which there will be functions that are relevant to each of these types of users.
- I asked myself, which functions are necessary for teachers and which for students, and which functions overlap in the interface?
- How can the teacher get information about his student's usage data in the interface?
The Solution
Two different interfaces for two different types of users.
The old Interface
Mockups
Logo Design
Like the interface, the logo also needed to be updated to something more modern.
I proposed four different logos to the management and to the teen's focus group.
The logo has been adapted to the language of the interface.
The selected logo
